What are you
made of?

21ST ANNIVERSARY

FRIDAY, 27 NOV

Hordern Pavilion

The B&T Awards is Australia's premier advertising,
marketing and media awards.

This year, we’re asking one simple question: what are you made of?

The B&T Awards lauds those who have put in the hard yards, answered the tough questions, stood up when others shirked and left it all on the line for themselves, their teams and their clients.

Join us on 27 November to find out what you’re really made of.

KEY DATES

Entries Open

Monday, 15 June

On Time Entries Close

Friday, 28 August

Late Entries Close

Friday, 4 September

Last Chance To Get Early Bird Tickets

Tuesday, 29 September

Finalists Announced
- Campaign Awards

Wednesday, 30 September

Finalists Announced
- Agencies & Leadership Awards

Thursday, 1 October

Live Judging Day

Thursday, 5 November

Awards Night

Friday, 27 November

2026 CATEGORIES

AGENCY OF THE YEAR AWARDS

  • ADVERTISING AGENCY
  • BRANDING, DESIGN & CX AGENCY
  • CORPORATE PR AGENCY
  • CONSUMER PR AGENCY
  • CREATOR AGENCY
  • DIRECT RESPONSE / PERFORMANCE AGENCY
  • EMERGING AGENCY
  • EXPERIENTIAL/PROMOTIONAL AGENCY
    SPONSORED BY DISPLAYWISE
  • INDEPENDENT AGENCY – MORE THAN 50 EMPLOYEES
    SPONSORED BY Anisimoff Legal
  • INDEPENDENT AGENCY – FEWER THAN 50 EMPLOYEES
  • MEDIA AGENCY
    SPONSORED BY INDEED
  • PRODUCTION COMPANY
  • RESEARCH AGENCY
  • NSW AGENCY
  • AOTEAROA NEW ZEALAND AGENCY
  • VIC AGENCY
  • QLD/OTHER STATES/TERRITORIES AGENCY
  • B&T’s AGENCY OF THE YEAR – THE GRAND PRIX
    SPONSORED BY ROKT

CAMPAIGN OF THE YEAR AWARDS

  • BEST CONSUMER PR CAMPAIGN
  • BEST CTV & VIDEO CAMPAIGN
  • BEST DIGITAL CAMPAIGN
  • BEST DIRECT RESPONSE CAMPAIGN
  • BEST CREATOR-LED CAMPAIGN
  • BEST INTEGRATED AD CAMPAIGN
  • BEST MEDIA CAMPAIGN
  • BEST OUT OF HOME CAMPAIGN
  • BEST PRO-BONO CAMPAIGN
  • BEST RADIO/AUDIO CAMPAIGN
  • BEST REGIONAL MEDIA CAMPAIGN
  • BEST RETAIL MEDIA CAMPAIGN
    SPONSORED BY ROKT
  • BEST SOCIAL MEDIA CAMPAIGN
  • BEST SPONSORSHIP CAMPAIGN
  • BEST TECH & AI CAMPAIGN
  • BEST TV CAMPAIGN

LEADERSHIP & MARKETING AWARDS

  • THE B&T AWARD FOR BRAVERY
  • THE B&T AWARD FOR DIVERSITY
  • THE B&T AWARD FOR THE PLANET
  • BEST CONTENT MARKETING STRATEGY
    SPONSORED BY ARE MEDIA
  • BEST DIGITAL SERVICES
  • BEST DIGITAL TRANSFORMATION
  • BEST MEDIA PLATFORM
  • BEST RETAIL MEDIA NETWORK
    SPONSORED BY ROKT
  • DATA-DRIVEN MARKETING
  • MARKETING TEAM OF THE YEAR
  • MARKETING TECHNOLOGY COMPANY OF THE YEAR
  • PEOPLE & CULTURE – MORE THAN 100 EMPLOYEES
  • PEOPLE & CULTURE – FEWER THAN 100 EMPLOYEES
  • SALES TEAM OF THE YEAR

THANK YOU TO OUR SPONSORS

PRESENTED BY

SPONSORED BY

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